Online survey among the readers and authors of Gazdálkodás

Fehér, András – Szabó G., Gábor – Szakály, Zoltán

Keywords: satisfaction, opinions, readers, authors, Gazdálkodás

The scientific journal ’Gazdálkodás’ has existed among the indigenous scientific re-views since 1957 and has become one of the most outstanding journals in the field of agricultural economics. The editors of Gazdálkodás have come up with the idea that in the perspective of so many years it is necessary to become familiar with the opinions of their readers and authors, as their statements, criticisms and suggestions are needed in order to establish and operate a scientific journal properly.
The main purpose of the online survey was to discover the expectations and opinions of the readers and authors about the journal. The editors were curious to know if the preferences of their subscribers have changed with regard to the features of the arti-cles, columns and purchase. From a mailing list of 800 email addresses, 175 measur-able responses were received.
In the following we emphasise the main results. Three-quarters of the respondents currently get the journal in printed form, but the preference for the online version in the future is apparent. The subscription fee was considered as appropriate. The ap-pearance and scientific standard of the journal were rated as good. As for the informa-tion necessary for the readers and authors, the results of applied scientific research proved to be the most important. Among the different columns, the Studies column has reached outstanding popularity. Eighty per cent of the respondents have already visited the journal’s website and 94 per cent of them agreed that in the future the arti-cles should be presented in international electronic systems. More than 70 per cent of the respondents have already published in the journal.

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